Business Research Advantages and Disadvantages †Free Samples

Question: Discuss about the Advantages and Disadvantages of Using Social Networks in Business. Answer: Business research includes in depth knowledge, critical analysis capabilities, communication skills and inference skills. There are two kinds of research that is undertaken in order to get a holistic view of the topic firstly is the secondary research and secondly is the primary research. Business Research is a method of strategic and insightful study or investigation in order to find a solution to a challenge or issue. Research can also be based on questions and focused on answering the question with critical analysis which is further supported by evidence, compilation, presentation, analysis collection and explanation of applicable particulars, data and information. Its also methodical attempt to determine constructive and beneficial facts or relationships (Bryman and Bell 2015). Week 1: At the beginning of the course I learnt what a business research is all about. Business research is basically any study that has been undertaken to understand and analyze the trends in the business and market. With globalization and technological advances that are being implemented by the industries the trends in the business are studied and analyzed by many scholars in order to provide a platform for future business studies. Concepts, theories and the way a business is conducted in the market are explained in business reports. Business research is of two types based on the way the study has been conducted firstly is the qualitative research which includes explanation and comprehensive research procedures in order to understand thoroughly the topic of discussion as well as reach a point of conclusion. It is an individual judgment and assessment of the variables, attributes, motives, opinions, requirements, inclination, behavior etc regarding the topic of research. Qualitative research serves as in instrument for the researcher to jot down the insights and impressions he or she has received for the procedure that has been undertaken to conduct the research (Collis and Hussey 2013). On the other hand quantitative research is the back up and supports that of the numerical values, charts and diagrams that are formulated by the researcher in order to provide evidence for the conclusion and the qualitative research. This research is established on measurement / quantification of the topic that is under study. This kind of research is more popular and given more significance as it is based on the information that is gathered and is more objective and rational based (Eriksson and Kovalainen 2015). Furthermore based on the aim and objective of the study the nature of the report has been also divided in two segments: the descriptive and explanatory. The objective of descriptive study is narrative about the person, situation, organization or an occurrence in the way it is. It usually includes the finding of the facts and stating them without any alteration and personal inputs. In the first week of the course I also learnt about the importance of business research. Business research helps in understanding the market position and therefore provides guidance to the for the development of a business organization or the industry in the market. Business research is also important to manage the business unit. There are various concepts and methodologies that are explained analyzed in research hence gives a deeper understanding about how to manage a business, deal with the challenges and issues like employee turnover and incorporation of latest technology in the business etc. Week 2: Any kind of research that is undertaken by the researcher takes a large and significant period of time for completion. Hence it is very important to wisely use the time and resource that the researcher has at his or her disposal in order to receive maximum and appropriate output. Before commencing on the research firstly the topic has to be assessed with the help of assistance. After that the process and the methodology should be well planned and organized in order to save time and make optimum use of the allocated resource. Research design is the process by which a researcher chocks out the plan to conduct the research operation. It includes identification of the research problem and justifying the selection of topic. Hypothesis of the research as well as research questions are included in the design. It also contains the description of the data which will be necessary for an adequate testing of the hypotheses and explain how such data will be obtained. Week 3: During the third week I discovered the procedure of writing a business report follows a strict template in order to maintain a system of and rationale idea to the person who is reading the report. It always begins with an abstract or a executive summary about the topic and then goes into the contents of the report which is then followed by the introduction to the topic of research. Literature review is a part of the secondary research; it is the information that is gathered based on the topic of research by other scholar and authors. Literature review is an argumentative section where various views of different authors are analyzed and put together to refer and form a platform for the primary research. Week 4: During the fourth week I have learnt about the legalities and the ethics that researchers observe globally in order to maintain a discipline and decorum in the academic and research arena. Plagiarism is one of the main focuses of the ethical codes that have to be observed by the researcher. Plagiarism is stealing anothers work in the name of oneself. This is ethically wrong is also a punishable offence. Week 5: I have gathered more information and understanding about the qualitative research in procedure in the report. Sampling of the population plays an important role in research process. Sampling is defined as the selection of appropriate respondents for the study to interview or conduct survey upon. There are two sampling procedures are probability sampling and non-probability sampling. Week 6: interview is based completely upon the communication skills of the researcher. The researcher has to be ready with the questions and should make the interviewee feel relaxed during the interview. Survey also should be conducted in such a way that the language that is sued in the questionnaire is in simple language and should always consist of open ended questions. Along with this during this period i also submitted a literature review on the topic of my choice (Bryman and Bell 2015). Week 7: I learnt how to measure and quantify the survey that I have conducted as Primary research. Charts diagrams and graphs are significant in research and the numerical variables serve as a better platform to analyse the topic in a more objective way. Week 7-12: After the literature review was done a research proposal was composed in order to show the procedure of the research process. The business research topic that has been chosen is the advantages and disadvantages of Social networking in the business. Social networking is one of the most relevant matters of discussion in todays world. The advent of internet and the increased popularity of the usage of internet with growing infrastructural facility have allowed scope of innovation and creativity in the digital front. One such ground breaking innovation of this decade is the social media or the social networking. Historically any form of development and innovation in mass communication has been significant in the growth of humanity. It is the same for social media as well. Social networking is an internet based applications and software that provides the consumer a platform to connect and communicate with person or a group of people who are geographically located in different parts of the world. Social networking is a part of social media. References: Bryman, A. and Bell, E., 2015.Business research methods. Oxford University Press, USA. Collis, J. and Hussey, R., 2013.Business research: A practical guide for undergraduate and postgraduate students. Palgrave macmillan. Eriksson, P. and Kovalainen, A., 2015.Qualitative methods in business research: A practical guide to social research. Sage. Bryman, A. and Bell, E., 2015.Business research methods. Oxford University Press, USA.